Sasha Reid

Surface Pattern Designer and Illustrator

Sasha Reid is a pattern designer from Brighton and founder of passion project Fuchsia and Fig. Sasha digitally draws patterns and illustrations, which are printed onto fabrics and handmakes fashion and cosmetic accessories. Her illustrations are brought to life on even more products, such as bookmarks, prints, and stickers.

Sasha's work is inspired by nature and all things kitsch and colourful. Her love of busy, vibrant patterns is influenced by the works of William Morris and all things Art Nouveau. Living in Brighton is also a great source of inspiration from the architecture of the Royal Pavilion to all the street art down The Lanes. Brighton is full of unique and interesting people and a community she loves being a part of.